Not sure if any of you saw this, but Jon Stewart had Gatorade A.M. on "The Daily Show" last night. You can see it all here below. Stewart pulls the thing out and announces it and the audience laughs as if its not a real product and its clearly not a real label on the back. What I'm hoping to get over the next couple days is more hard data on what you lose during sleep -- and I'm dead serious here -- how dehydrated people are when they wake up and how much of a problem this is, especially for people who work out in the morning. Stay tuned.