Gatorade & NHL

The SportsBusiness Journal is reporting that PepsiCo has signed a three-year deal with the National Hockey League and the players union, which gives the company exclusive North American rights to associate Gatorade, Aquafina and its Lay's brands with the property. The publication says the deal is worth about $4 million a year. The NHL has had a deal with Coca-Cola for the previous 17 years.

Comments

[Scott Storkan]

I think this is a great move for the NHL. Gatorade has so much more exposure than POWERade, and with Sidney Crosby under contract with Pepsi-Co, it gives the NHL a major star it can market to the U.S. Hopefully Pepsi won't treat the NHL as an afterthought when it comes to their marketing campaign.

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[Used Refurbished Laptops]

The keyboard is where most subnotebooks get it wrong. They shrink it down too much or not enough. They make the keys a little bit smooshy, or they over compensate like the HP Mininote, creating a satisfying and solid feel that unfortunately drives the price up. The Acer though is different. The keyboard is decently sized, firm and easy to use. Our standard keyboard test involves writing articles, playing some games and writing the Jabberwocky poem over and over again – and we had absolutely no problems with any of them when it came to the Acer Aspire One.

[used computers]

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[off lease laptops]

What a great news!$4million a year contract made them millionaire in due time.

[refurbished notebooks]

The Gatorade Player of the Year awards are given to both boys and girls at the high-school athletic level. They are given for baseball, football, softball, girls volleyball, boys and girls basketball, boys and girls soccer, girls and boys track & field, and boys and girls cross country. The award is given to the best athlete in their respective sport by state.
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This Chemcases.com unit links the chemistry concepts that the developers of Gatorade considered as they developed the first sports drink. If you have a basic knowledge of thermochemistry and colligative properties such as osmosis, you can follow the development of the beverage and help evaluate three important questions the inventors faced.

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