Loyal site reader David Evertsen sent me to the new Google Trends page today. It has some pretty interesting information. You can type in a word and it will tell you where in the country or the world people are searching that word. So I obviously typed in "Gatorade." And this is what I found:
1. Caracas, Venezuela, 2. Mexico City, Mexico, 3. Chicago, 4. Philadelphia, 5. Austin, Texas, 6. Miami, 7. Phoenix, 8. Boston, 9. Houston, 10. New York.
I'm not surprised about Mexico City or Chicago, but Caracas, Venezuela, would definitely not be the first city I would think of. Another interesting fact? When I type in POWERade, three Australian cities are in the top 10, and so is Toronto. Gatorade didn't have a presence in either the Land Down Under or Canada.