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April 2007

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Darren Rovell's books

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Comments

Todd Charske

Ok I know way too much about this drink now!

Todd Charske

J McElfresh

I agree that for Pepsi's sake I hope this deal was cheap. To also hear New Balance has struck a deal for exercise tv is simply ridiculuos. Almost as crazy as those fitness shows that kicked off ESPN2. Do the marketing staff at Pepsi and New Balance really believe that those individuals drinking Gatorade and Propel, wearing New Balance shoes are going to sit at home "watching" an exercise channel. This idea goes against everything the marketing has done to bill these products as something for people who "do" not people who watch.

Todd Charske

Funny J McE Good point if you exercise that much your not watching t.v. My Question is what about the internet?

\Is this site just as crazy?

Todd Charske

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