30,000 Gallons of Gatorade Endurance
Yes, that's how much of the formula will be served at Monday's Boston's Marathon. "The Marathon has three sources of funds: the sponsors, the entry fees and licensing agreements," race director Guy Morse told the Metrowest Daily News. "By far, the sponsorships are the largest piece, and it helps us keep the entry fees at reasonable levels. If we had to charge the runners the real cost of running the Marathon, it would cost each runner hundreds (of dollars)."
I'm sure the runners are glad for the subsidizing, but I've honestly reached the point where I will check the drink sponsor before every long race. If it's Gatorade, I'm ecstatic. If it's POWERade, I'm OK. If it's Amino Vital, I'm out. Literally, as in I'm not signing up for the race. I know, you say, 'Why don't you carry your drink?' I'm not carrying my drink in any race longer than five miles and there's nothing worse that cringing when you finally get to a hydration station.
By the way, for those of you long distance runners who haven't tried the Endurance Formula yet, you can go to www.itsonthecourse.com and download a coupon that will get you five bottles for $5.
Dude ever try water. Most races supply that with the sponser drink. What's the third drink you talked about?
Posted by: Todd Charske | April 18, 2006 at 09:47 PM
I drink about half and half on the courses. But water is not good enough in long races.
Posted by: Darren Rovell | April 19, 2006 at 01:35 PM
Gatorade replenishes potasium (i.e. salt) most people get more than enough salt in their diet. Maybe for long races I understand.
- Todd Charske
Posted by: Todd Charske | May 02, 2006 at 03:42 PM