Tiger Woods and Gatorade
It's quite amazing that the world's best golfer, Tiger Woods, makes $90 million a year in endorsements and doesn't have a beverage deal. It might as well have been Gatorade on Sunday, as Woods was caught on camera on the practice tee at Baltusrol before the final round of the PGA Championship chugging down a fruit punch Gatorade for a good three seconds. Sometimes moments like these are better than advertisements themselves because they are so genuine. As for what the fans did to combat the 100 degree heat? According to the New York Times, a burly fan named Donovan Newman watched all day from the first tee and drank five Gatorades.
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